How The Internet Impacts Elections

Search engines are a useful tool. However, search engines are biased. As someone who is constantly looking for information on the internet, I can tell you that it is very unusual for me to find an article without a liberal slant on the first three pages of a search engine result. And I am using and have used search engines that are supposed to be unbiased. During the election season, biased search engines are a problem. The voters need to access both sides of a story, and that can be very difficult.

On Wednesday, Newsbusters posted an article about some of their recent experiences with search engines.

The article reports:

MRC researchers searched Google using a “clean environment” (without the influence of prior search history and tracking cookies) and found that the search giant completely eliminated Donald Trump’s website from the top 100 search results, while pushing President Joe Biden’s campaign website up to the number one spot.

Researchers conducted three separate searches for the top three candidate’s names along with the words “presidential race 2024.” While the results for Trump brought up seemingly endless 2024 election updates, including news articles, polls and commentaries, the search engine did not display the candidate’s campaign website.

Google, however, had no issues displaying Joe Biden’s campaign website as the first result in an equivalent search. Independent candidate Robert F. Kennedy Jr.’s website appeared as the fourth result in a similar search.

MRC Free Speech America Vice President Dan Schneider commented on Google’s tone-deaf bias in the aftermath of an assassination attempt on Trump. “Other left-wing media outlets and platforms are taking a pause from their anti-Trump tactics, but not Google,” he said. “The search giant has doubled down on its anti-American, election interference strategies.”

Schneider continued: “People who often do political searches on their computers will likely get different results since Google tracks their search history. But this study reflects a much darker, more sinister behavior at Google. It is through this kind of data manipulation that Google swayed millions of votes in the 2020 election. It must not be allowed to corrupt our democracy.”

The importance of where a search result appears on the first page of a Google search cannot be overstated. Not only is Google the go-to search engine for most people, holding a market share of nearly 92 percent worldwide, but the higher a search result appears, the more likely a user will click on a particular result, according to Brian Dean, a search engine optimization expert.

Never be hesitant to go to page two or three of whatever you need to find information that is not totally biased. It’s unfortunate that Google does this, but the American voters are smart enough to get around it.